Monday, July 16, 2012

Stylish, Affordable Eyewear

I don't know about you, but when it comes time for me to purchase new glasses, anxiety immediately sets in. The main reason for this is due to the fact that purchasing new eyewear is costly. I know that when I enter the eye doctor, I am leaving with a $300+ bill, and it is due to this that I rarely purchase new glasses. Up until a couple of weeks ago, I was living with these predisposed thoughts until a close friend recommended an eyewear company that I was unfamiliar with, until now. 
Warby Parker's mission is to blow up the established, high-price model by selling vintage-inspired eyeglasses at crazy affordable prices. And yes, the prescription lenses are included! The company believes that through circumventing traditional channels and engaging with customers first-hand, Warby Parker is able to provide higher-quality, better-looking glasses at a fraction of the price. Currently, the company operates mainly through their online boutique, however there are currently nine U.S. showrooms, with their main headquarters located in New York City. 

Through their online shop, customers are able to pick up to five pairs of frames to have shipped to their homes for free and have five days to decide which pair works best for them. Once they have decided on their perfect pair, customers ship the frames back with a pre-paid shipping label and in ten days the frames will be back on your nose with your scrip in place for just $95. The same is true for their showrooms. Customers have up to 30 days to return their glasses, no questions asked for free if they decide that they are not the right fit for them. Now the company is also offering prescription sunglasses too at $150! Another great aspect of Warby Parker is that they have a great promotion called "Buy A Pair, Give A Pair," in that for every pair of glasses that the company sells, they will donate a pair to someone in need by partnering with non-profits. 

I'm sure that you are all thinking that there is not a variety of frames to choose from, but let me tell you, I counted over 40 pairs for men and women and an additional 50 pairs of sunglasses. With a plethora of colors and styles, every shopper can find that perfect pair of specs! www.warbyparker.com    

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